Betfred Selects Scientific Games for Colorado Sports Betting Launch

Betfred, a UK-based bookmaker, has expanded its partnership with Scientific Games to introduce digital sports betting and retail sports betting to the state of Colorado.

The bookmaker has rolled out in relation to the expanded partnership
Scientific Games complete retail retail solutions from Scientific Games include a number of
Self-service betting terminals at Saratoga Casino in Black Hawk,

In January this year, the Betfred USA Sports Division became the bookmaker
signed a contract with Saratoga Casino to offer sports betting
over colorado.

Scientific Games digital services will also be launched in the UK
Operators in time for the 2020-21 National Football League (NFL) season, which is
is scheduled to start in September 2020.
Scientific Games will also supply Betfred with its Open Platform player
Account management system that can be used in Colorado.

Mark Stebbings, Betfred Group’s chief operating officer, commented
OpenSports remains a key part of their US sports betting strategy.

Stebbings went on to tell her about the presence
In the United States, the Scientific Games team plays an important role in helping them
Provide players with playful experiences through their reliability and flexibility
Technology. He added that they look
I look forward to working with Scientific Games to make exciting sports betting
Experience for gamers in Colorado.

Keith O’Loughlin, Senior Vice President, Sports Betting, Digital for
Scientific Games said Betfred is a respected and successful UK
Operators and they look forward to working with them as they build theirs
Expansion plans in the United States.

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