Deep-skilling platforms are innovating mentorship with game-changing results
India is emerging as a hotspot for businesses that want to tap the pulse of the population moving towards social media platforms. As of 2020, there were approximately 518 million social media users in India. This is expected to increase as the infrastructural limitations surrounding internet connectivity are resolved. Social media presents a golden ticket for brands that want to engage target audiences and maximize customer retention. Online user engagement requires experts with expertise in customer psychology and digital marketing. As a result, job openings in marketing have become a mainstay of job portals.
However, one thing to note is that the job competition is in proportion to the vacancies. Research shows that in 2020, professionals had to hustle for jobs 30% more than in 2019. It is safe to assume that job seekers have had to compromise on compensation or the quality of the workplace.
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It is not necessarily so.
NIIT, India’s leading skill development and training group has come up with Full Stack Digital Marketing Program, This 20-week part-time online certification is founded on the pedagogical principles of nurturing job-worthy skill mastery. It speaks directly to the recruitment demands of multinational corporations that require certified Digital Marketing Practitioners. NIIT has a pan India network of 800+ Hiring Agents who actively engage with its Placement Support Division to maintain their organizational headcount with a productive workforce. Upon completion of the course, students will certainly receive job offers as a complement to their newfound knowledge with an assured minimum wage of 3LPA*.
NIIT has relaunched the Full Stack Digital Marketing Program in 100% online mode. With a rich history of alumni for the classroom version of this course in the pre-pandemic years, NIIT continues to sell its batches for virtual sessions. Here are the highlights of the program that are validated by student testimonials.
technology driven courses
Marketing is best learned from experiential training. Operating automation tools are a skill-booster for professionals whose theoretical principles are already strong. For this reason, instructors adopt a project-based learning methodology that trains students to manage digital marketing campaigns and gain hands-on experience with the toolkit. To inculcate the entrepreneurial spirit among the students, they are tasked to establish, manage and expand self-owned digital assets. This trial and error approach also allows business owners to learn key concepts at NIIT and grow their operations online.
Immersive learning pedagogy at NIIT fosters technical mastery of over 40 tools and platforms that include Wix, Giphy, Insta Shorts, Google Analytics and PPC advertising to name a few. After completion of the programme, students have the knowledge to obtain the following certificates:
- Google Ads Certification
- Google’s Digital Garage: Fundamentals of Digital Marketing Certification
- YouTube Certified Program
- Facebook Certified Media Planning Professional
- Facebook Certified Digital Marketing Associate
Training modules focus on the following subsets of marketing to enable future-ready individual contributors:
- website design
- Search Engine Optimization
- social media management
- pay per click marketing
- ecommerce optimization
As the program is part-time, weekend sessions are suitable for both working professionals and applicants pursuing a full-time scholarly degree in their discipline. For this reason, the average age of customers of Full Stack Digital Marketing Program is between 21-25 years.
COVID-19 is a harsh reminder of the fact that nothing is to be taken lightly. Even the highest formal education institutions turned down job offers from graduates. The job assurance was forgotten as a thing of the past. That is, till now. In digitizing its state-of-the-art advanced certificates, NIIT goes a step ahead to assure job placement for eligible students with minimum CTC* limit. The following exit profiles will be open to students as compared to the Full Stack Digital Marketing programme:
- digital marketing specialist
- brand marketing specialist
- social media analyst
- SEO Specialist
NIIT’s industrial associations extend to the league leaders in the BFSI and IT sectors. All India organizations tie up with NIIT for their talent acquisition needs. The duration of the program is designed to accommodate sufficient bandwidth for the practice of grooming and to ensure the building of essential professional skills in each individual. This includes sharing interview guidebooks, mock tests and personal conduct manuals to leave a lasting impression.
Placement is assured as students top-up technical competencies with traits of desirable ones. Data from H1-2021 shows that it takes an average of 8.75 days for a NIIT student to get a job after completion of the course. Out of all the learners who appear for the interview, 84% get job offers within 3 interviews while 33% learners convert their first interview to get the job. During the above period, 94% of students were placed within 30 days of graduating from the program.
Affordable Payment Plans
NIIT provides equal opportunities to all the learners. Having played the role of a flag bearer for skill development on a large scale, the institution takes all necessary steps to welcome the multi-ethnic and social mix of applicants for its online programmes. To implement this basic principle, NIIT offers flexible payment plans with customizable EMI options. With a verifiable legacy, NIIT is bringing in an online ecosystem for deep-skilling that enables students to get paid once they start earning on the job.
NIIT. get your dream job with
NIIT is the Brandon Hall winner in multiple categories. This explains a lot to the quality of its upskilling programs. It has a footprint in over 30 countries and an alumni network of over 38 million globally. Apply now for Full Stack Digital Marketing Program and follow in the successful footsteps of all those who rule in their respective domains.
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NIIT. About this
NIIT is a leading skill and talent development corporation building a manpower pool for global industry requirements. It ranks among the world’s leading training companies due to its vast and wide array of talent development programmes. With its footprint in over 30 countries, NIIT provides training and development solutions to individuals, enterprises and institutions. NIIT Incubated as a Digital Transformation Partner for Corporates, StackRoot, to create Multi-Skilled Full Stack Developers at Large Scale.