The Art of the Vladimir Putin Photo Shoot

There are photo shoots, presidential shoots – and then Vladimir Putin is the president’s photo shoots. Rarely has a global power leader embraced such creative, yet cliché, staged propaganda with enthusiasm, not only to feed a global desire for caricature of himself, but to actually create it.

Q, for example, his latest propaganda released by the Kremlin in the form of bilateral relations with the United States, Get cold And Russian opposition leader Alexei A. With Mr. Putin’s description of Navalny “Vladimir, of poison underpantsStill reverberating through the air.

In a series of photographs of Mr. Putin on a weekend jaunt for the icy Siberian Taiga, the 68-year-old president is shown in his usual favorite outdoor setting, showcasing his connection to nature, masculine toughness and appreciation of the country. In the vastness of the largely empty landscape, he looms large. At least that was probably the idea.

To be specific, to be caught – as if by chance! – Seriously and immediately behind the wheel of a camo-covered all-terrain vehicle so huge that it seemed like nothing could stop it; Giving knee-deep poses in an icy drift, wearing a plush-casual-comfortable parchment jacket, with pants and ivory turtleneck and piercing towards the future; Peacefully leaving behind a small bridge over a frozen river with its defense minister, Sergey Shoyag; And then enjoying an outdoor outdoor picnic of sausages and crudités with Mr. Shoygu (who is wearing a matching dress), on a table covered in a white cloth, fur blankets thrown over benches and metal mugs Given.

cold? What cold?

Most of the political leaders approved the photographs showing themselves as serious and strict in working in office. For example, President Obama often stood behind his desk and rolled up the sleeves. French President Emmanuel Macron famously called A. “make video” Regarding his official portrait, arranging to carefully look at the various symbolic items on his desk.

But Mr. Putin has always chosen a different approach. One that physically emphasizes well-known Pemby paper-pushing, and speaks of old conservatism, strength, and Mashimo. Not to mention good health. The type that allows you to stay in the office for a long time.

It has become a kind of absurd art form in itself.

For example, he was depicted in a similar parchment dress in 2010 – though without matching fur hats and mittens – riding through Siberian snow on horseback, and on a trip to the Russian Arctic, Hug a polar bear. He rides a motorcycle in black leather (a photo that was so popular, a British company, Matchless london, A jacket in his honor), played ice hockey (scored several goals) and worked with the Russian judo team.

This action-man framing got to it Apogee in 2017, When Mr. Putin was photographed bare-chested while out hunting, spear and otherwise out of Siberian activities. Later, he was caught basking shirtless in the sun, eyes covered with dark colors.

“How can you not vote for a torso like this?” a Moscow newspaper Asked at that time. It only seemed like a rhetorical question.

By 2019, Mr. Putin had pivoted his image-making shots, which referred to his bond with the Earth rather than his dominion, a wildflower bouquet that he posed while seated peacefully in a field. Had chosen himself, or reclining on a zigzag ram. Nevertheless, he remained in costumes in shades of olive green and silhouette that resembled fat. The underlying message was still hard. It was more about tough love.

New Siberia photos conform to this tradition. If they’re not really subtle – in fact, the image-making is so obvious, it has inspired a fair share of social media ridicule and memories – it’s also true that when it comes to Mr. Putin, subtlety is actually Has never been a part of. … Okay, picture.

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